Privacy Policy

1. Who we are

REVD Digital Limited provides search engine optimisation, link building, ecommerce SEO, reputation management and related digital marketing and technical services.

For the purposes of applicable UK data protection law, REVD Digital Limited is responsible for the personal information described in this policy where we determine how and why that information is processed.

2. Information we collect

The information we collect depends on how you interact with REVD Digital. It may include:

• Your name.
• Your business or organisation name.
• Your job title or role.
• Your email address.
• Your telephone number.
• Information submitted through contact, quote or enquiry forms.
• Details about your website, business, target market and marketing objectives.
• Communications between you and REVD Digital.
• Proposal, billing, invoice and transaction information.
• IP address and approximate location information.
• Browser, device and operating-system information.
• Referring website or page.
• Pages viewed and actions taken on our website.
• Cookie and analytics identifiers where permitted.

3. Information collected when providing our services

Clients may provide REVD Digital with access to websites, analytics tools, content-management systems, search-performance platforms, ecommerce systems or other digital services where that access is necessary to complete agreed work.

We use such access only for legitimate project purposes, including auditing, implementation, troubleshooting, optimisation, reporting and support.

Clients should not provide access to systems, accounts or personal information that is not reasonably required for the agreed work.

4. How we use personal information

We may use personal information to:

• Respond to enquiries.
• Prepare quotations, proposals or project recommendations.
• Evaluate whether we can provide a requested service.
• Provide, manage and improve our services.
• Communicate with clients about projects.
• Provide technical or customer support.
• Process invoices and payments.
• Maintain business, accounting and tax records.
• Understand how visitors use our website.
• Measure website and marketing performance.
• Improve our website, services and user experience.
• Protect our website, systems and clients against fraud, abuse or security threats.
• Comply with legal, accounting, regulatory and compliance obligations.
• Send relevant marketing communications where permitted by law.

5. Our legal bases for processing

Where UK data protection law applies, we process personal information using one or more lawful bases.

Contract

We may process information when it is necessary to provide a service you have requested or to take steps before entering into a contract.

Legitimate interests

We may process information where reasonably necessary to operate, secure, manage and improve REVD Digital and our services, provided our interests are not overridden by your rights and interests.

Legal obligation

We may process or retain information where necessary to comply with legal, tax, accounting, regulatory or other obligations.

Consent

Where consent is required, including for certain cookies, advertising technologies or marketing activities, we rely on the consent you provide. You may withdraw that consent where applicable.

6. Google Analytics

We use Google Analytics 4 (GA4) to understand how visitors interact with our website.

Google Analytics may collect information about your browser, device, approximate location, referring source, pages visited and interactions with the website.

We use this information to understand website performance, identify technical or usability issues, measure traffic and improve our services and content.

Where required by applicable law, Google Analytics cookies or similar technologies will not be activated until the appropriate consent has been obtained.

7. Google AdSense and advertising

We may use Google AdSense to display advertising on parts of our website.

Google and other advertising technology providers may use cookies, device identifiers or similar technologies to deliver, measure and personalise advertising where permitted.

Depending on your location and consent choices, advertisements may be personalised or non-personalised.

Personalised advertising may use information about previous visits to this website or other websites to select advertising that may be more relevant to you.

Non-personalised advertising does not use a visitor’s past behaviour for ad targeting, although cookies or similar technologies may still be used for purposes such as frequency capping, fraud prevention and aggregated reporting.

Where legally required, we obtain consent before allowing advertising technologies to store or access information on your device.

You can learn more about how Google uses information from sites that use its services by visiting Google’s own privacy and advertising information.

8. Cookies and similar technologies

Our website uses cookies and similar technologies for purposes including:

• Operating and securing the website.
• Remembering visitor preferences.
• Measuring traffic and website performance.
• Understanding how visitors interact with our pages.
• Supporting Google Analytics.
• Displaying and measuring advertising through Google AdSense.

Some cookies are necessary for the website to function. Other cookies, including certain analytics and advertising cookies, may require your consent.

Where consent is required, you can accept, reject or manage non-essential cookies through our cookie-consent controls.

For more detailed information, please see our Cookie Policy.

9. Consent management

Visitors in jurisdictions where consent is required may be presented with a consent-management interface before non-essential analytics or advertising technologies are activated.

Your available choices may include accepting, rejecting or managing different categories of data processing and cookies.

You may change or withdraw your consent through the cookie settings available on our website where applicable.

10. Payments and financial information

REVD Digital may use third-party payment processors, banks and financial technology providers to receive and manage payments.

Depending on the payment method used, those providers may process information such as:

• Your name.
• Billing information.
• Payment details.
• Transaction information.
• Device or fraud-prevention information.
• Information required for financial or regulatory compliance.

Payment providers process certain information under their own privacy notices and legal obligations.

Where card payment details are entered directly into a payment provider’s secure payment environment, REVD Digital does not necessarily receive or store complete payment-card details.

11. Who we may share information with

We may share information with trusted third parties where reasonably necessary to operate our business or provide services.

These may include:

• Website hosting and infrastructure providers.
• Email and communication providers.
• Analytics providers.
• Advertising technology providers.
• Payment processors, banks and financial-service providers.
• Accounting and bookkeeping providers.
• Legal and professional advisers.
• Contractors or service providers involved in delivering agreed client work.
• Security and fraud-prevention providers.
• Government, regulatory or law-enforcement authorities where required by law.

We do not sell personal information as a standalone commercial product.

12. International processing and transfers

REVD Digital works internationally. Some of our team members, clients, technology providers and service providers may be located outside the United Kingdom.

This means personal information may sometimes be processed in another country.

Where applicable law requires safeguards for an international transfer of personal information, we take reasonable steps to use an appropriate legal mechanism or other permitted safeguard.

13. Data retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Retention periods may depend on factors such as:

• The duration of a client relationship.
• The type of service provided.
• Legal and regulatory requirements.
• Accounting and tax obligations.
• Security requirements.
• The need to resolve disputes or establish legal rights.

Information that is no longer reasonably required will be deleted, anonymised or otherwise handled in accordance with applicable requirements.

14. Data security

We use reasonable technical and organisational measures intended to protect personal information from unauthorised access, disclosure, alteration, misuse or loss.

These measures may include access controls, secure systems, appropriate authentication and limiting access to information to people who reasonably require it.

No method of transmitting or storing information electronically can be guaranteed to be completely secure.

15. Your data protection rights

Depending on applicable law and your location, you may have rights relating to your personal information.

These may include the right to:

• Request access to personal information we hold about you.
• Ask us to correct inaccurate or incomplete information.
• Request deletion of personal information in certain circumstances.
• Request restriction of processing in certain circumstances.
• Object to certain processing.
• Request portability of certain information.
• Withdraw consent where processing is based on consent.
• Object to direct marketing.

These rights are subject to applicable legal requirements and exceptions.

To make a privacy request, email hello@revddigital.com.

We may need to verify your identity before completing certain requests.

16. UK supervisory authority

If you are in the United Kingdom and believe that your personal information has been handled unlawfully, you may also have the right to make a complaint to the Information Commissioner’s Office (ICO).

We encourage you to contact us first so that we have an opportunity to address your concern.

17. Marketing communications

We may send relevant communications about REVD Digital’s services where permitted by applicable law.

You can ask us to stop sending marketing communications at any time by using an unsubscribe option where provided or by contacting us at hello@revddigital.com.

Stopping marketing messages does not prevent us from sending necessary service, billing, security or administrative communications.

18. Children’s privacy

REVD Digital provides business and professional services and our website is not intended for children.

We do not knowingly design our services for or market our professional services directly to children.

19. Third-party websites

Our website may contain links to websites or services operated by independent third parties.

REVD Digital is not responsible for the privacy practices, security or content of third-party websites. You should review the relevant third party’s privacy information before providing personal information to them.

20. Changes to this Privacy Policy

We may update this Privacy Policy when our website, services, technology or legal obligations change.

The latest version will be published on this page together with the effective or last-updated date.

21. Contact us about privacy

For privacy questions, requests or concerns, contact: